Shift Up CEO says Blood Rain’s Evie was created “from head to toe” by artists, defends AI-assisted music video

Shift Up CEO and Stellar Blade director Hyung-Tae Kim has responded to mounting criticism surrounding the studio’s AI-assisted promotional music video for Stellar Blade: Blood Rain, insisting that the game’s new protagonist, Evie, is entirely the result of human artists rather than artificial intelligence. His statement comes after the July 31 release of the music video “Wanna be in LOVE” feat. Evie, which sparked widespread backlash from players who questioned the studio’s decision to use AI-generated visuals despite its reputation…